The goal of this project was to design a movie poster entirely from scratch using vector-based illustration. The assignment allowed for creative freedom in selecting any film, while still following certain structural requirements. Each poster had to include a 12×18 canvas, a title, a tagline, and the credit line “A Film by” followed by the director’s name. Before starting the final design, I was required to brainstorm emotions, collect visual references, and sketch out rough concepts to explore composition and atmosphere.

For my project, I chose the experimental stop-motion film MAD GOD by Phil Tippett. The movie’s atmosphere is defined by chaos, decay, and surreal horror, and I wanted my poster to communicate those same feelings of unsettling confusion and unease. To capture that emotional tone, I studied other horror movie posters that relied on texture, shadow, and distorted imagery rather than traditional character focus. This research helped me determine the colour direction and visual rhythm of my own piece.

The final poster uses a dark, burnt orange and deep red palette, contrasted against a dim, shadowy background with faint light descending from above. The light falls directly on the central subject — a pile of decaying bodies, representing the collapse and moral rot of the world depicted in the film. Through the vector illustration, I emphasized decomposition and distortion, echoing the movie’s constant sense of decay and madness.

For the typography, I chose a bold and slightly distorted typeface to complement the unsettling nature of the visuals. The type’s weight and irregularity reinforce the feeling that something is deeply wrong beneath the surface. Overall, the poster was meant to be disturbing yet captivating, reflecting MAD GOD’s visual chaos and exploring how decay and discomfort can be transformed into powerful graphic storytelling.